1. Add Your Website

To add a website, click on the “Website” menu.

Click on the “Add Website” button.

Fill in the website name and its address, then select the tracking type. The tracking types are divided into two categories: Lightweight tracking and Advanced tracking.

Lightweight tracking is designed for individuals who prioritize privacy and prefer a simple and high performance tracking solution.


  • Goals
  • Do Not Track


  • Extremely lightweight tracking script (< 3 kB)
  • Very fast
  • GDPR, CCPA and PECR compliant
  • No tracking consent is needed as it doesn’t store any personal identifiable information
  • It doesn’t use cookies nor local storage,


  • You can’t associate a visitor with previous visits
  • Heatmaps & session replays not available

Advanced tracking is tailored for individuals who seek more comprehensive analytics and wish to gain deeper insights into their visitors’ behavior.


  • Goals
  • Custom parameters
  • Opt-Out
  • Do Not Track


  • Visitor history
  • Heatmaps & session replays ready
  • More available tracking statistics
  • Associate custom parameters with visitors


  • Needs tracking consent
  • Needs more data to be sent, depending on what modules are activated

After clicking the “Submit” button, you will need to embed the tracking code into your website. To obtain the tracking code, click on the “Tracking Code” button located on the right side.

Copy and paste the provided code inside the </head> tag on your website.